PGDM Specializations:

1. Marketing Management
2. Finance Management
3. Human Resource Management
4. Production and Operations Management
5. Logistics Management
6. Entrepreneurship Management.
7. Supply Chain Management
8. Information Technology
9. Digital Marketing
10. Agri Business and Rural Management

MBA Specializations:

1. Marketing Management
2. Finance Management
3. Human Resource Management
4. Production and Operations Management
5. System Management
6. Entrepreneurship Management

Marketing Management

Marketing Specialization is offered by an expert faculty team having in-depth understanding of marketing discipline. Marketing as a field provides career path to many management careers like business managers, sales managers, consulting, line management and also entrepreneurship. The specializations are offered through six elective courses which are:

 

Marketing Management
4th Trimester 5th Trimester 6th Trimester
 

  • Strategic Marketing
  • Advertising and Sales Promotion
  • Consumer Behaviour
  • Digital Marketing
  • Product and Brand Management
  • Retail Marketing
  • Sales and Distribution Management
  • Pricing Management
  • Quantitative Techniques in Marketing
  • Business-to-Business Marketing
  • Direct Marketing and CRM
  • International Marketing
  • Marketing Research
  • Rural & Agriculture Marketing
  • Services Marketing
  • Internet Marketing
  • Marketing of FMCG/FMCD
    • Competition and Globalization
    • Legal Aspects in Marketing
    • Distribution Management & SCM
    • Marketing Decision Models

 

 

Financial Management

The finance specialization prepares a budding manager highly competent in the area of valuations, risk management, financial innovation and investment management. It provides comprehensive knowledge in terms of the tools needed for wealth maximization and shareholder’s value creation on a consistent basis. The specializations are offered through eight elective courses which are:

 

Financial Management
4th Trimester 5th Trimester 6th Trimester
 

  • Investment Management
  • Financial Services
  • Financial Planning & Wealth Management
  • Project Planning & Control
  • Investment Banking
  • International Finance
  • Financial Market & Institution
  • Company Law
  • Portfolio Management
  • Financial Derivative
  • Corporate Restructuring
  • Business Valuation & Financial Modeling
  • Corporate Accounting
  • Corporate Tax Planning
  • Credit Appraisal & Risk Management
  • Rural Banking & Micro Finance
    • Behavioral Finance and Global Inter-market Analysis
    • Strategic Financial Management
    • Contemporary Finance
    • International Financial Reporting

 

 

Human Resources Management

The Human Resource Management prepares a working professional to develop competency on maximizing human capital effectiveness. It helps in the formation of employee relationship, capacities in human talent and behavioral science in the formulation of group structures. The specializations are offered through eight elective courses which are:

 

Human Resources Management
4th Trimester 5th Trimester 6th Trimester
 

  • Labour Law
  • Human Resource Planning
  • Performance Management
  • Wage & Salary Administration
  • Collective Bargaining and Negotiation
  • HR Issues in Mergers & Acquisitions
  • Participative Management
  • International Human Resource Management
  • Recruitment & Selection
  • Human Resource Development
  • Labour Administration
  • Organizational Change & Development
  • Knowledge & Talent Management
  • Strategic Human Resource Management
  • HRM in Service Sector
  • Managerial Counseling
    • Managerial Competencies and Career Development
    • Executive Compensation
    • HR Matrix
    • Employee Empowerment & Grievance Resolution

 

 

Operations Management

Operations Management focuses on a production philosophy that ensures minimization of the amount of all resources used in various activities in the organization. It involves identifying and eliminating non-value added activities in design, production, supply chain management and customer interface. Lean Management is one of the core concepts of this which employs teams of multi-skilled workers at different levels in the organization to improve operations and provides values to the customers. Lean Manufacturing encompasses the basic concepts, techniques, methods and analysis used in quality and supply chain management. The specializations are offered through seven elective courses which are:

 

Operations Management
4th Trimester 5th Trimester 6th Trimester
 

  • Materials Management
  • Project Management
  • Technology Management
  • Total Quality Management
  • Demand & Business Forecasting
  • Supply Chain Management
  • Distribution Management
  • Quantitative Techniques in Operations
  • Service Operations Management
  • Supply Chain Network Design
  • Logistics Management
  • Business Process Reengineering
  • Six-sigma
  • World Class Manufacturing
  • Enterprise Resource Planning
  • Operation Simulation & Modeling
    • Lean Manufacturing
    • International Logistics
    • Business Transportation Model
    • Outsourcing Management

 

 

Information Systems

IT is occupying a central stage in every organizational process today and a large amount of money, time and effort are spent in information collection & dissemination. Organization needs to develop adequate knowledge and skill in building enterprise information infrastructure and provide meaningful information to stakeholders to improve decision making ability of management as well as making the organization nimble and agile. The specializations are offered through seven elective courses which are:

 

Information Systems
4th Trimester 5th Trimester 6th Trimester
 

  • Business and Data Communications Networks
  • Business Intelligence and Data Mining
  • Business Modeling Through System Dynamics
  • Cyber Law
  • Data Structures
  • DBMS with Oracle
  • Distribution Management
  • Decision Support Systems
  • e-Business
  • Enterprise Resource Planning
  • I S Strategy
  • Information Security and Risk Management
  • Intellectual Property Rights
  • Managing Business Process Outsourcing
  • Object-Oriented Programming
  • Software Project Management
    • Software Engineering and Business Analysis
    • Technology Platforms
    • Networking and Telecom Management
    • IT Governance and Compliances
    • IT Quality Management

 

 

Strategic Management

Strategic management can also be defined as a bundle of decisions and acts which a manager undertakes and which decides the result of the firm’s performance. The manager must have a thorough knowledge and analysis of the general and competitive organizational environment so as to take right decisions. Strategic management is a continuous process that evaluates and controls the business and the industries in which an organization is involved; evaluates its competitors and sets goals and strategies to meet all existing and potential competitors; and then reevaluates strategies on a regular basis to determine how it has been implemented and whether it was successful or does it needs replacement. Strategic Management gives a broader perspective to the employees of an organization and they can better understand how their job fits into the entire organizational plan and how it is co-related to other organizational members. It is nothing but the art of managing employees in a manner which maximizes the ability of achieving business objectives. The specializations are offered through elective courses which are:

 

Strategic Management
4th Trimester 5th Trimester 6th Trimester
 

  • Environmental Management and Green Marketing
  • Applied Quantum Innovations
  • Balanced Score Card & Business Networking
  • Cotemporary Business Practices
  • Introduction to Social Entrepreneurship
  • Entrepreneurial Planning and Development
  • International Relation & Management
  • Entrepreneurship and New Venture
  • Managing Private – Public Partnership
  • Manager Acquisition and Corporate Restructuring
  • Resource Based Strategy
  • Strategic Game Theory for Manager
  • Strategic Marketing
  • Strategic Resource Management
  • Transformation for Sustainable Superior Performance
  • Technology Management
    • Sustainable Development and Corporate Sustainability
    • Building Learning Organizations
    • Designing Organizations for Uncertain Environment
    • I S Strategy & Cross-Cultural Management

 

 

Retail Management

The various processes which help the customers to procure the desired merchandise from the retail stores for their end use refer to retail management. Retail management includes all the steps required to bring the customers into the store and fulfill their buying needs. Retail management makes shopping a pleasurable experience and ensures the customers leave the store with a smile. In simpler words, retail management helps customers shop without any difficulty. Retail management saves time and ensures the customers easily locate their desired merchandise and return home satisfied. The specializations are offered through elective courses which are:

 

Retail Management
4th Trimester 5th Trimester 6th Trimester
 

  • Product & Brand Management
  • Buying & Merchandising
  • Store Design, Layout & Visual Merchandising
  • Consumer Buyer Behaviour
  • Sales Management & Promotion e-Retail Technology
  • Retail location, Planning and Business Management
  • Retail Strategy
  • Quantitative Techniques in Retail
  • Category Management
  • Cross Functional Management
  • e-Retail Technology
  • Customer Relationship Management
  • HR in Retail
  • International Retailing
  • Retail SCM, Logistics & Distribution
  • Services Management
    • Ethics & Corporate Governance
    • Legal Aspects in Retailing
    • Retail Finance
    • Franchising in Retail

 

 

International Business

International Business comprises all commercial transactions (private and governmental, sales, investments, logistics, and transportation) that take place between two or more regions, countries and nations beyond their political boundaries. Usually, private companies undertake such transactions for profit; governments undertake them for profit and for political reasons. The Master of International Business focuses on strategic planning for international operations and provides an in-depth understanding of the organizational capabilities required for international operations, including specialized functions such as international marketing, finance and human resource management. Master of International Business degrees also include classes that address topics such as imports and exports and intercultural communication. The specializations are offered through three elective courses.

 

International Business
4th Trimester 5th Trimester 6th Trimester
 

  • International Marketing Management
  • International Business Finance
  • International Human Resource Management
  • India’s Foreign Trade
  • Export-Import Procedures and Documentation
  • Globalization and Business Growth
  • International Business Environment
  • Global Trade Operations: Logistics and Shipping
  • Mergers, Acquisitions & Corporate Restructuring
  • Cross Cultural Management
    • WTO & Other International Trade Related Institution
    • Global Financial Markets and Institutions
    • International Strategic Management
    • Legal Aspects of Business (Indian and International)
    • International Investment Process and Finance

 

 

Digital Marketing

Digital Marketing is also offered as a specialisation.